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A New Low

Our sales suddenly took an unexpected plunge and exposed our fragile business model to the headwinds of withering demand. Our revenue, which had peaked in December at 30,000€ in a single month, collapsed in 4 short months by more than 50%.

As much as it hurt and as embarrassing as it was, we had to make a hard decision. We told all our local part-time staff that we'd have to let them go by the end of June or ultimate face the consequences of the losses.

, Founder of Icon for ThreadBasket 1.0
ThreadBasket 1.0
on March 10, 2021