TrackMaster Studios

TrackMaster turns a child's race time into context

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June 24, 2026 I built a $3/month Little Athletics tracker that shows parents exactly where their kid stands — here's why

Every Saturday morning, thousands of volunteer coaches and parents across Australia watch kids run 200m sprints, long jumps, and 60m dashes — and then write the times down in a notebook. Or on their phone. Or don't write them down at all.

I was one of them. And whenever a parent asked "so how's my kid actually going?" — I had no real answer. A time is just a number without context.

So I built TrackMaster.

The core idea is simple: you log a child's result (event, time or distance, date), and the app immediately benchmarks it against real population data for that age group and gender — showing exactly where they sit on a bell curve, what percentile they're at, and how far they are from recognised carnival qualifying standards. That's the moment that makes it click. A parent sees their 8-year-old's 200m time plotted against hundreds of other Under 9 boys — and suddenly "60 seconds" means something.

Beyond that, TrackMaster also handles:

  • Season-over-season progress charts per athlete and event

  • Goal setting with visual overlays on the chart

  • 2,100+ AI-generated training tips matched to each event, age group and training level

  • Coach's notes and PDF reports parents can take home

  • Multi-athlete management for coaches running a full squad

Pricing: Free (4 results to try everything), $3/month for unlimited, $5/month for the Pro tier (warmup plans + custom events). Season pass at $39/year.

I'm at the very start of this — a handful of early users, no marketing budget. Just a product I think genuinely solves something real for a community that's been underserved by tech.

I'd love honest input on three things:

  1. Is the niche too small?

  2. Is $3/month too cheap — does it signal low value, or is it the right entry point for volunteer coaches and parents?

  3. Does benchmarking against population data actually matter to a parent, or is "my kid is improving" enough?

App is live at track-master-77551958.base44.app — free to try, no card needed.

— Daryn, maker of TrackMaster

1 Comment

  1. 1

    The benchmarking piece is interesting because it changes what success means.

    A parent seeing improvement over time and a parent seeing where their child ranks against others may react very differently to the same result.

    I'd be careful assuming those are reinforcing signals. In some cases they may actually pull the product in different directions.

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Every Saturday, volunteer coaches across Australia watch kids race — then write the time in a notebook, or don't write it at all. I was one of them. When parents asked "how's my kid actually going?" I had no real answer