Unchurnly
Recover failed payments. Save cancellations.
Started building Unchurnly a couple weeks ago after realizing how much revenue small subscription businesses lose to failed payments and cancellations nobody tries to save. Neither one has anything to do with whether the product itself is good.
Tools like Churnkey solve this well already but start at $250 a month, which is out of reach for solo founders and small teams. Those are exactly the businesses that feel lost revenue the hardest relative to their size.
Unchurnly does two things. When a payment fails, it runs an automated, personalized recovery sequence over about two weeks. When someone hits cancel, a lightweight widget catches them and offers something relevant based on why they're actually leaving, instead of a flat discount.
Flat pricing, no revenue share, free until it recovers your first dollar.
Zero paying customers right now, so I'm not going to oversell it. Looking for 3 to 5 people running a real subscription business on Stripe who'll let me set this up for them personally, free, in exchange for honest feedback. I'll do the setup live with you so it costs you almost no time.
Comment below or DM me if you're interested, or even just if you want to talk through whether this is a real problem for your business.
5 Comments
Failed payments and cancellations look similar on a revenue chart, but they're very different recovery problems.
With a failed payment, the customer may already want to stay. With a cancellation, you have to understand why they no longer do.
I'd be interested to see whether those eventually behave like one product economically, or whether one becomes the much stronger wedge.
They are two different problems entirely, I agree. Cancellation is voluntary. A failed payment on the other hand is involuntary. So naturally they require 2 different methodologies to tackle the problem. If we treat them like one product then the revenue chart is bound to go down. My product treats them as 2 seperate problems, which gives subscription businesses a chance to tackle both problems at once with 2 different solutions.
That makes sense.
What I'm curious about is which of the two actually gets customers to start looking for a solution in the first place. Have you seen one create noticeably more urgency than the other yet?
Good question, and honestly it surprised me a bit while researching this. Cancellations are the one founders already know about, it's visible on the dashboard, so it doesn't create new urgency by itself. Failed payments are different. Most people don't know their real number until they separate it out, and once they do it tends to hit harder, it feels like free money sitting on the table rather than a retention problem.
My honest read is failed payments create the sharper, faster urgency once someone notices it. Cancellations are the slower, already known problem people mean to get around to. Curious if that matches what you'd expect.
I do have a perspective on that, but I'd rather not reduce it to a quick comment here.
I'd be interested in continuing the conversation by email if you're open to it. What's the best email to reach you on?