WP Livestream

WordPress plugin for live streamers

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September 15, 2021 Crossed $12K ARR

WP Livestream is currently at 190 paying subscribers.
This puts us at over $12K in annual recurring revenue.

Jumped pretty quick from the last milestone. Once we hit $15K ARR I will only post in $5K increments.

Trying to get more involved in certain Facebook communities and get the word out as WP Livestream is still very much unknown in the WordPress world.

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September 5, 2021 Crossed $11K ARR

WP Livestream is currently at 184 paying subscribers.
This puts us at over $11.5K in annual recurring revenue.

Still working on the previously mentioned features, integrations, and partnerships.

Will be planning a launch on Product Hunt in the near future. Stay tuned :)

2 Comments

  1. 1

    Hey! Congrats on that!!!!
    Btw, can you tell me how you got these customers and your marketing story?

    1. 1

      Thank you! My first sales came through Facebook groups that I was already a part of, affiliates, and now it's a mix of those plug organic traffic after getting mentioned on different websites.

July 24, 2021 Crossed $10K ARR

WP Livestream is currently at 173 paying subscribers.
This puts us a little over $10,000 in annual recurring revenue.

More features, integrations, and partnerships are planned. Hoping I can give WP Livestream more of my attention as our userbase and revenue grows.

1 Comment

  1. 1

    Great milestone there! Considering you reached this coveted spot in a little over a year since launch!

    Could you offer some strategies on how you've gone out to market and acquired your customers?

    1. 1

      Thank you! Most of my sales have come through Facebook groups that I was already apart of, affiliates, and some organic traffic after getting mentioned in some blogs online.

May 4, 2021 1 Year Milestone

1 year in, we are at 146 paying subscribers with a little over $8K ARR.

Not focusing much on marketing again until we reach version 2.0. Once 2.0 launches, I will take a break from major development and focus on marketing and partnerships for a good while to see real growth.

I have a modest goal to hit 250 paying subscribers by end of year.

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October 2020 50 Customer Milestone

We've acquired our 50th customer! I honestly thought that I would have hit a larger number by this point in the year, but this slower growth has allowed me to fine-tune some pain points that existing customers have pointed out.

Starting to plan and prep for a Black Friday / Cyber Monday push for sales.

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May 4, 2020 WP Livestream Launch

Went public with version 0.9.8 of WP Livestream.
Didn't do much by way of advertising, was basically trying to stay on top of groups I was already a part of, looking for people who had questions about embedding their live stream.

I went back to the same group that I beta-launched and offered the first 50 customers 50% off for life. Only had 9 people take me up on the offer 🤷‍♂️

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March 21, 2020 Validate the product idea

I had successfully been running a rudimentary version of WP Livestream for my own church. The basic kinks seem to have been worked out.

Now I wanted to know if this was something other people would be interested in.

The easiest way for me to validate was to ask people in the same shoes as me - people running live streams at churches with WordPress sites.

I posted a request for 10 beta testers in a Facebook Group (WordPress for Churches). In exchange for beta testing they would get the plugin for free if/when I launched it publicly. I got about 70 comments.

One thing I should have done is instead pointed them to a landing page where I could have collected their emails.

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June 8, 2019 Had the idea

My church had just started to take live streaming seriously. I was the one responsible to run everything - the camera, the stream, and updating our website after we went live (while I was running everything else).

That's when I had the idea for a WordPress plugin that auto-embedded a live stream. This would take something off of my plate and seemed like a no-brainer in regards to something that should be automized.

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About

I built WP Livestream out of my own need for an automated solution to embed my church’s livestream every week. When I couldn’t find a set-it-and-forget-it plugin that fit my needs, I decided to build my own.