Partnering with Treezor

The team focused on launching their own neobank brand name – ZELF.

There is no one “household name” for European or global payment provider for sending money electronically cross-border and cross-currency and ZELF wanted to be the one.

Their mission was to make money as instant as messaging and bring payments in the context - we agree how much I owe you in the messenger and I go to my banking app to execute the transaction.

Finally the team partnered with Treezor BaaS to launch a messenger bank, first in Europe.