Kajol Shah

Product-focused builder.
Interested in user behavior, retention, and the real trade-offs behind adding AI features.

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AI In Products, Without the Hype

Essays on AI features, retention mechanics, and the gap between hype and real user impact.

We Keep Adding AI to Apps. Users Keep Ignoring It.budventure.technology

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We checked an app that was losing 40% of its profit to hidden API fees. Here is exactly what we found.

The Hidden Cost Of Telemedicine Apps Is Not Always Development

The Hidden Cost Of Telemedicine Apps Is Not Always Development

Are founders adding AI because users want it, or because the pitch deck expects it?

Are AI features improving retention?

Are founders adding AI because users want it, or because the pitch deck expects it?

Are founders adding AI because users want it, or because the pitch deck expects it?

Are founders adding AI because users want it, or because the pitch deck expects it?

Are founders adding AI because users want it, or because the pitch deck expects it?

Are founders adding AI because users want it, or because the pitch deck expects it?

We checked an app that was losing 40% of its profit to hidden API fees. Here is exactly what we found.

We checked an app that was losing 40% of its profit to hidden API fees. Here is exactly what we found.

Are founders adding AI because users want it, or because the pitch deck expects it?

How do you know when one MVP has turned into several products?

Are AI features improving retention?

Are AI features improving retention?

Are AI features improving retention?

Are AI features improving retention?

Are AI features improving retention?

We checked an app that was losing 40% of its profit to hidden API fees. Here is exactly what we found.