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37 Comments

$230,000 monthly recurring revenue ACHIEVED

Hello awesome IH community!

It's Lisa here, maker & marketer.

Somewhere in August, I joined WeLoveNoCode (no-code startup). Firstly I was a mentor, and soon became a Head of Marketing. Since August we were working a lot with product marketing, community & content, growth, and paid channels.

Today I'm super excited that we have grown our MRR to $230K MRR, which is a 2.7Million in ARR 🎉

WeLoveNoCode helps startups, agencies, and SMBs build any product faster and more affordable with the power of no-code. We match awesome companies with awesome no-code developers and it works :)

My biggest takeaway as a Head of Marketing and ex-founder is that you need to solve a very painful customer need on the big growing market better than any other player. Sound obvious, right?

Marketing is a fuel that drives the product with PMF to the right users with the right message via the right marketing channels. Great marketing, led by a strong team, will supercharge product with PMF. And if you add here a fast-growing market, like no-code, you will receive a hyper-growth.

on December 15, 2021
  1. 20

    Congrats on the milestone. Whats your margin / profit on $230k revenue?

  2. 1

    Thats awesome, I have stumbled across your company while researching something for my needs, and I am glad to see you are one of the fellow members of this awesome community. Congrats about your success!

    1. 1

      thanks a lot!!! I like IH, it's a very cool place to be!

  3. 1

    congrats on the milestone @LisaDziuba

    1. 2

      thanks 🔥🔥

  4. 1

    Hey, Liza! Amazing milestone! You’re absolutely killing it!

    What’s the hardest part about working as a Head of Marketing in WeLoveNoCode?

    1. 2

      What’s the hardest part about working as a Head of Marketing in WeLoveNoCode?

      1. Speed and amount of work. We don't have enough time to hire people, so I work as executor and manager at the same time and need to deliver things very fast. Usually, the Head of Marketing is responsible for strategy, analytics, hiring, and managing. I do all of this PLUS a lot of executional work.
      1. 2

        What’s the hardest part about working as a Head of Marketing in WeLoveNoCode?

        1. Very challenging hiring of A-players in the marketing team.
          This
          is
          so
          hard
          🔥

        Really, I have tons of interviews, calls, chats and less than 1% of people meet needed requirements. Let's say you need 400 marketing candidates to have 4 for consideration. And it's pretty hard to get for a startup. From those 4 "best" candidates you need to match your abilities and candidates expectations. Also, you need to do it faster than other companies.

        1. 2

          Thanks again for your nice words!

          1. 1

            Lisa, thanks for sharing your pain points!

            I know, it’s a big deal, but you can do it!

  5. 1

    congratulations and I want to know that how you come up with ideas and how you find audience ?

    1. 1

      The idea came to the founder, who spent a lot of money paying to developers :)
      Audience comes to marketing:

      growth projects, like free Figma pitch deck templates or PR base of journalists, anything which is useful for our users;
      gated content, like e-books
      SEO/organic
      "build-in-public" tackit
      paid channels: Google Ads, Linkedin ads
      influencer marketing (just started)
      GTM + Product Hunt

    1. 1

      thank you 🎉

  6. 1

    Keep growing, WLNC team.

    1. 2

      yeap, working on it day and night!

      1. 1

        Yes.

        Btw, any fresher vacancy you have? I am comfortable with internship also.

        I have experience in SEO.

        1. 2

          Thanks for asking!

          How many years working in SEO do you have?
          It's really hard hiring in marketing for the fast-growth startup, as you should do stuff super fast and know hot to do it.

          1. 1

            I have around 1 year of experience in SEO.

            Particularly, I am interested for No Code role. In beginning, I am comfortable with internship also. Because, I can see the potential of this field.

            I hope you understand my POV.

  7. 1

    great job, @LisaDziuba 👏 ... what was your main growth strategy? how have you acquired your first members?

    1. 1

      So far we work with:

      • growth projects, like free Figma pitch deck templates or PR base of journalists, anything which is useful for our users;

      • gated content, like e-books

      • SEO/organic

      • "build-in-public" tackit

      • paid channels: Google Ads, Linkedin ads

      • influencer marketing (just started)

      • GTM + Product Hunt

      1. 1

        how have you acquired your first members?

        It was mostly direct outreach, a lot of social postings and Product Hunt.

  8. 1

    Amazing 🎉 Great job to the WLNC team

  9. 1

    very powerful! What obstacles were the hardest to solve?

    1. 1

      Marketing attribution: identifying from which marketing channels we are getting leads.

      1. 1

        WeLoveNoCode was a bit chaotic when I joined, many things were done super fast and analysing what actually works in marketing was suuuuper hard.

  10. 1

    Great job, Lisa !!! :)

    1. 1

      thank you, Nina!

  11. 1

    Crazy growth! Well done, Lisa 💫

    1. 1

      thanks 🎉🎉🎉🎉

  12. 1

    wow very impressive. Did you start at your current pricing? How did you first attract customers with such a high initial offer?
    congrats on almost 3m arr

    1. 1

      We started with $2K offer, now we are having options based on the tools and level of no-code developer experience. When you look on the price for the code development we are 6x more affordable :)

      1. 1

        haha that's literally the opposite of what I thought your answer would be. I have this weird bad habit of thinking I should start my product at a very low offer to attract more customer. Also I would have no idea where to find users at that price range.
        Thank you for the insight.

        1. 1

          My first product was sold for $15 per license, which was insanely cheap! That was bad approach, I learned it a hard way.

  13. 1

    This comment was deleted 5 years ago