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**Wednesday Edition: Daily Stand Up!**

Wednesday Edition: Daily Stand Up!

#daily-stand-up

Why?

That extra nudge of accountability to achieve even a small step on your IH journey each day.

To join in:

01 Share your epic (a big chunk of work with a meaty objective) you'd like to complete by the end of February.

02 Share what you accomplished yesterday.

03 Share what you commit to accomplishing today.

04 Comment on at least one fellow hacker's progress and give them an IH Point for their check in.

Optional:

05 Share your Work In Progress to underscore your accomplishments.

Then tune in the tomorrow to share how you did on your own tasks!

on February 27, 2019
  1. 5

    EPIC

    By end of 2019:

    100 paying customers. 5 earned to date.

    5K MR

    By end of February:

    * 50 qualitative first chapters published by women. 20/50
    * 25 submissions and/or third chapters written. 9/25

    • Determine whether I've identified a problem worth solving.

    The average CTR for e-commerce is 2.69%. I'll consider anything above a win.

    • Determine whether I can rally the resources necessary to gain SEO prominence, thereby negating the need for paid advertising.

    To generate consistent content, I need buy in from 15 influencers per month. Thus far, I've 5. Starting to get concerned about this number. Response rate is tiny. But perhaps this will increase when I've a site to show featuring other influencers. We shall see.

    • Determine the requirements necessary to achieve 5K MR.

    Using industry averages for conversion rates and applicable affiliate commissions, I'd need 24K page views per month. That seems hefty. But I checked the leading, well established competitors in the space and they've between between 30K to 50K. So... possible. But ambitious. I won't know how ambitious until I begin testing my own material and seeing how I stack up against the averages.

    YESTERDAY

    • Determined requirements necessary to achieve 5K MMR.
    • Reached out to influencers.
    • Started influencer template for posts.
    • Refined scraping algorithm.
    • Commissioned illustrations.

    TODAY

    • Optimize landing page #1 for mobile.
    • Complete buildout for landing page #2 (desktop).
    • Reach out to influencers.
    • Complete influencer template for posts.

    KUDOS: Shout out to @marianneciara and @Tom_McGee for joining the stand up party! Welcome!

    WIP: Happy Endings

  2. 4

    2019 Goals for Magnus Rush

    • 50 Augmented Podcasts: (0/50)
    • 12k MAU for the App: (0/12k)

    February Epics

    • SaaS Beta signups: (10 of 5) (200%)
    • Mobile App Beta signups: (35 of 25) (136%)
    • Prepare for beta launch: 100% complete

    Yesterday

    • Day job
    • Turned automated podcast episode transcriptions into sentiment analysis, SEO phrase detection, and speaker detection/labels
    • Moved CC off the beta login form

    Today

    • Final run through of SaaS before beta launch

    Kudos
    @RyanHickman for the launch knowledge bombs and @MDWolinski for hopping into the dailies

    WIP
    https://magnusrush.com/beta

    1. 1

      Hi Davey, I'd be interested to hear more about the sentiment analysis you carried out, sounds fascinating. Is this for a future feature of Magnus Rush? If so, what benefits do you think that would bring to your users?

      1. 1

        It's built in now to the SaaS platform as of last night. When I do a transcription on an episode, I can run text analysis on them.
        The results look like this: Positive: 56%, Negative: 23%, Neutral: 10%, Mixed: 11%

        The results are going to be useful for a show host to see how their show is mapping out emotionally, and to use that as a directional vector for improving their shows, depending on audience reaction to each episode. For example, if a comedy show is hitting the mark with a very neutral or negative vibe, they can optimize for that and watch the stats change. Or if a show that skews positive also skews higher in user-based tips or per-episode rating, that's something else to take note of and optimize against. The intent is for the podcaster to use the tools to improve their shows over time and build their audience. ie actionable metrics.

        I can also potentially use the data to promote shows which skew in the direction the listener seems to prefer, or at least make it a consideration in the decision engine.

        1. 1

          Thanks for getting back to me — very interesting indeed. How did you zone into positivity/negativity being a factor in how the audience reacts to content?

          Looking at my personal podcast choices, I enjoy content on both ends of the spectrum so long as it's a topic which interests me and that it's delivered in an authentic manner. In other words, the overall sentiment of a podcast doesn't contribute to my enjoyment of it.

          Are you planning to publish some of this data, perhaps write some articles exploring your findings? I for one would be very interested and it could serve as an excellent marketing tool for your product.

          1. 1

            I didn't verify it at all, yet. I know one thing.. podcasters are largely in the dark for feedback for their podcasts, except for those listeners who choose to do some minimal interaction on Twitter, or send in comments/feedback. This data is scattered. Also, a host might not realize that over time they have been skewing more negative, perhaps due to circumstances in their life.

            One of the primary objectives for the platform is to provide statistically significant, consolidated, actionable data for a show host so they can see what worked and what didn't. The hope is that a pattern will emerge, and it's going to be different for every show. Do they get more engagement when:
            1 - the show is positive?
            2- the show is neutral?
            3- the show is longer/shorter?
            4- they ask for feedback?
            5- there are multiple calls to action defined in a show?

            Engagement could measured by any of:

            • Playthroughs
            • Listener retention between episodes
            • Thumbs up in the episode
            • Bookmark events
            • Clicks on Calls to Action
            • Tips
            • Star ratings for an episode
            1. 1

              That sounds like really valuable data, I'll be interested to see how you get on and what your findings are. Thanks again for getting back to me on all my questions!

  3. 3

    EPIC

    By end of March:

    • At least one active user (let's say User who's created more than 5 TODO), currently 0

    YESTERDAY

    Reached out to potential users for some feedback. (Probably need to get a little better at this part... not getting a lot of responses)

    Added Drift to TODO Tracker - although I'm not sure if it's really necessary I figure if I get at least one message on it ever it's a 'win'.

    Made my first post on IndieHackers and got some great feedback!

    TODAY

    Apply some feedback I received on my IndieHackers post, continue to reach out for feedback and try to get people to actually commit to signing up and using the app (I've only had 4 or 5 people actually sign up so far, but have gotten a lot of eyes on it).

    I've had a hard time figuring out the right way to 'brand' it, between super simple for anyone to use as they're starting up their project and super niche for agile orgs that have existing issues with Technical Debt.

    KUDOS: Shout out to @Harlem for some good feedback this morning on my branding / landing page needing some work.

    WIP: TODO Tracker

    1. 1

      Really cool product you have here, integrating like that likely has the benefit of increased engagement inside the source control tool...a notoriously hard thing to get in some enterprises.

      Very curious to see how sales of this goes. How are you marketing this?

      1. 1

        Thanks for reaching out, I think it's pretty cool too. I'm excited to get some plans set up and see what people think.

        As of right now the app is entirely free to use while we're in 'open beta'. Marketing plan isn't exactly in place yet... I'm working with a my local network of developers, SCRUM Masters, and project managers to get feedback & feature requests.

        If you have any ideas for marketing or feedback that would be great & much appreciated.

  4. 2

    EPIC
    [Project] Q1 AutomatedApi in alpha
    [Personal/Professional] Q1 freelance work that leverages WIP

    YESTERDAY

    • [Agency] Schedule one client call. Definitely just a daily 'outreach task'. This'll just be a matter of flywheel generation.

    TODAY

    • [Project] Break out service creation to generate archivable folders that aren't reused for service deployments. (Lab work for a course took longer than anticipated in the after work hours, so I'm carrying this over)
    • [Agency] Submit proposal on 1 new project

    KUDOS
    @Davey for getting after it and getting so achingly close to beta. That SEO phrase detection could be YUGE.

    WIP
    AutomatedApi.com

  5. 1

    EPIC
    By the end of March: 50 app installations for tomato-bot.com

    Yesterday:

    1. Added more code examples
    2. Landing page mobile friendly
    3. Submitted IH review post (https://www.indiehackers.com/product/tomato-bot/-LZoIaAAGTAYW-GzAfas)

    Today:

    1. Add 3 example opensource repositories and make pull requests to the organization who charge of them
    2. Come with a plan for onboarding first 50 installations (free account?)
  6. 1

    01: EPIC

    Design, build and deploy a small ES6 web app which helps small business owners and start-ups to respond to support queries.

    02: YESTERDAY

    Put together a moodboard, created a wireframe to get the basic UX down, created two design concepts based off of that wireframe. Also created a silly little logo which was fun.

    03: TODAY

    Apply finishing touches to design. Set up build, write mark-up for page and start styling it. Focus on accessibility.