I've been building a CRM for content creators to manage sponsorship deals, but I've had no traction so far, and no one really seemed to be interested in it.
Eventually, some creators shared that managing their inboxes was quite hard, and it took too much time & energy.
So I built an inbox scanner that connects to Gmail, processes your conversations with AI, and automatically surfaces sponsorship deal opportunities with extracted metadata — sponsor name, budget mentioned, and a few more things.
Here's what it looks like when it finds something: Loom link
Still in early access, Gmail app is pending Google's review so you'll see a dev warning (which I think is okay-ish at this stage).
Looking for feedback from other Indie Hackers, and if there are any creators out there that want to try it, I'd be more than happy to onboard you into the product.
Thanks
Hey — this is a solid pivot. Moving from “manage deals” → “find deals in the inbox” is a much stronger wedge.
The inbox angle makes sense because that’s where the actual signal lives, not in a separate CRM.
Curious, how are you handling false positives vs real opportunities? That feels like the make-or-break for something like this.
Also — I’m running a small experiment with early-stage builders working on workflow/AI tools like this.
$19 entry, winner gets a Tokyo trip (flights + hotel). Round 01 is live (100 cap).
This is a solid pivot — makes sense why the CRM didn’t land.
One thing though: right now it still reads a bit like a tool (“Gmail scanner with AI”), but the real value feels bigger than that.
If I’m a creator, I don’t really care about scanning — I care about missing paid deals in my inbox.
So the stronger angle might be more like:
→ “find sponsorship deals you already received but never saw”
or even:
→ “you’re probably missing paid deals every week — this finds them”
That shifts it from feature → money.
Also feels less like a CRM replacement and more like a revenue recovery layer.
Curious — have you tried showing users something like:
“you missed $X in the last 30 days”?
Feels like that would make it click instantly.
Thanks @aryan_sinh! That is indeed an interesting angle, definitely more focused on the real outcome/value that creators get if they use Tamable.
Unfortunately, my outreach attempts have not been very successful so far...
I tried Instagram / Twitter DMs, LinkedIn connections/DMs, cold emails... To both creators and agencies, yet I had close to zero meaningful conversations.
What would your approach be if you were in my position?
Yeah — I wouldn’t fix outreach first.
If you’re getting near zero replies across channels, it’s usually not a channel problem — it’s a “why should I care right now” problem.
Right now your pitch still sounds like:
“tool that scans your inbox”
But creators don’t wake up wanting a tool.
They react to:
“I’m probably missing paid deals and don’t even know it”
That’s a very different entry point.
Before touching outreach again, I’d tighten just one thing:
the first line they see.
Something closer to:
“you’re likely missing sponsorship emails every week — this shows you exactly what you’ve missed”
No features, no AI, no scanner.
Just the loss.
Because if that line hits, outreach becomes a lot easier.
If it doesn’t, no channel will save it.
If you want, I can help you turn that into a DM that actually gets replies — but only if you’re planning to test it properly, not just tweak and hope.
Thanks a lot @aryan_sinh! This comment made a lot of sense, and I've adjusted things on my landing page https://tamable.app
Curious to know what you mean with "test it properly, not just tweak and hope" 😅
Either way, thank you once again!
What I meant is most people don’t really test — they just change the wording once and hope it works.
If I were you, I’d keep it simple.
Pick one clear angle, like:
“you’re probably missing paid deals every week”
Then send it to a small batch of creators — say 20–30 people.
Keep everything else the same. Only change the first line.
So one version is:
“I built a tool that scans your inbox…”
The other is:
“you’re probably missing paid deals in your inbox…”
Then just see who replies.
Not clicks, not signups — just replies.
If the second one gets noticeably more responses, you know you’re onto something.
If it doesn’t, the angle probably isn’t strong enough yet.
That’s all I meant by testing properly — just isolating one thing and seeing if it actually makes people care.
Otherwise it’s easy to keep tweaking and never really know what’s working.
Makes sense, thank you for explaining.
I definitely need to get better at approaching things like that, but you've already given me a lot of food for thought — I appreciate it a lot!
Yeah you’re closer than you think.
The only thing that matters now is getting signal fast.
Don’t overthink it — just run that exact test with 20–30 creators and see who actually replies.
Most people get stuck in tweaking instead of forcing a clear yes/no.
Once you see even a small response difference, everything else becomes easier.
If you run it, curious what kind of replies you start getting.