Do you use picture quotes to promote your blog post on social media?
By picture quote, I mean a stock photo image with a short excerpt of text from your blog post overlaying on top.
Here is an example: https://twitter.com/microformio/status/1308036256073265154?s=20
Are picture quotes useful to you as a blogger to promote your post on social media?
If yes, is this tool useful for you 👉 https://www.microform.io
I am looking for any and all feedback on the tool and really to validate the idea that picture quotes are useful for bloggers.
You can use promo code "IH100" to get picture quotes for free. In exchange I'm hoping for constructive feedback.
Thanks in advance!
Hey David,
I worked on a job listing platform early last year, focus on graduate and young people (< 25 years old). I tried a few type of posts, and the best one was post with meaningful , funny quotes, or short funny story with fun illustration. I wrote a bit about it here
I'd suggest you try targeting young audience (or founders who work with them), facebook groups that share motivation quotes. And find a creative way to stick your logo in.
About the tool, I don't find any reason to paste a webpage and get a picture quote (It might give a good impression though).
Do you plan to make drop and drag tool?
Thank you for the suggestions - no plans right now for a drag/drop tool, but that could be something I pivot to next.
Is the idea with the drag and drop tool for it to be an editor that users can upload their own photos and craft into a custom type of post?
Yes, the drop&drag tool more or less as you said
To build on what @PaoloAmoroso (thanks for the links, I agree that that visual content is more compelling than a picture quote) and I were discussing in the comments about the overuse of the picture quotes, my thinking with creating this tool was a way for a blogger to repurpose existing content into smaller pieces of micro content to promote their post on social media. So I should probably ask bloggers this question:
Do you as a blogger want/need to repurpose your blog post into shareable micro content?
I realize that this is probably a question that is better suited for the ideas/validation group, which I'll probably do shortly.
Yes, I'd like to repurpose my blog content. As I noted, my main concern is to stand out in such a way that the format doesn't make the content look like anyone else's. This is the reason why, for example, I never use stock photos.
Picture quotes are indeed a great way of capturing the eye. But I don't use them and I wouldn't use tools to generate them, not even for free.
There's an inflation of picture quotes and I hope to differentiate by not sharing this kind of content. Plus, picture quotes leave a bad taste of marketing and thought leadership clichès.
Thanks for the feedback! How do you differentiate? With better copywriting for your posts shared on social media?
I agree that they are a lot of cliches which is why I thought quotes from the blog post would have more substance.
Nothing fancy, I try to differentiate by just not posting overused formats like picture quotes or memes. What I think makes this a clichè is not so much the copy or the content as the format itself.
Are all visual formats overused (e.g. info graphics) or just memes and picture quotes?
Infographics are popular but not overused. And they at least provide some value that's less vague than inspiration or entertainment.
For examples of visuals I value, see Luke Wroblewski's Twitter profile, for example this and this.
This is great, thank you for the conversation and the feedback!
You're welcome, hope it helps.