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How to know if we should pivot? And what should we pivot?

👋 there,

We're building a product called Curator Bio, a bio site for creators to share their curations and get supported directly by their audience.

We've built this product for almost 3 months and it has some users and tractions for now, but we expect it still has a long time to go to start making profits because the business model we think is like "Substack", we only receive the subscription fee as you grow and the percentage once you start earning.

However, with limited resources, we found that we might not be able to wait for the day to make a profit. And here is the topic, how to know if we should pivot? and what should we pivot?

Our team all believe the concept of this product is right, but it takes too long to make a profit. So should we keep working on this product but change our business model to a freemium subscription? But maybe this model won't work on this product.

Or should we change to another idea based on the insight we had before, although it's a smaller idea, we think it's more specific and can profit faster.

posted to Icon for group Ideas and Validation
Ideas and Validation
on October 18, 2022
  1. 1

    Very tricky problem. It reminds me of some writing by Jason Shen
    https://medium.com/the-pragmatic-pivot/conviction-the-most-valuable-asset-for-every-startup-founder-a3fd361298a2

    I'd maybe try to start a conversation with him as he writes a lot about pivoting.

  2. 1

    Hey Charles, this is a really tricky question, and I totally get where you are coming from. https://geeksandexperts.com has some experienced founders who could possibly help. Let me know if you're interested in connecting with someone, happy to make intros :)

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