Building in Public October 17, 2020

I created my first Gumroad info product

Rosie Sherry @rosiesherry

On a whim I decided to create my first Gumroad info product, an epub & PDF of the first 10 articles I have written for Rosieland.

I started a paid newsletter a few months back and wondered whether I could package up some of the articles I've written to give people a taster of what I've been writing about.

I thought it would be interesting to see if people would be interested in the content as a one off payment, instead of being committed to regular payments.

Even though I talk about as a paid newsletter, it's really a community, newsletter is just a part of it. There is a knowledgebase, weekly meetups, and soon a little forum too. I run it on Substack, but I decided to move away from that, hopefully in the next few weeks (which is why I have opted for a forum).

I thought it would take me an hour or so to edit the content into readable formats, but it ended taking me 4 hours or so. I used Ulysses, as I already had it, and it was pretty painless tbh, I just had a little bit of a learning curve to figure out how it all works.

I think I could do the editing next time in 2 hours.

Gumroad was super easy to set up, no more than 30 minutes to sort it all out.

I launched with a simple Tweet, I'll probably promote it to my free email subscribers on Monday and also add it to my knowledgebase for easy access for my paid subscribers.

  1. 3

    So exciting! This looks amazing. Just purchased.

  2. 1

    What software or service will you use instead of Substack?

  3. 1

    Interesting experiment @rosiesherry! A bit off topic maybe, but; why move away from Substack at all? (I assume you keep doing the newsletter part) Just curious to your reasoning..

    1. 1

      Turns out taxes are gonna be a real problem to calculate for me as a UK resident.

      Also turns out I'd prefer to turn it into a community over a newsletter.

      1. 1

        Makes sense. Curious to see how it evolves.

  4. 1

    Smart move to repackage your content and quick execution as well! Curious how it will be picked up

  5. 1

    That's awesome, Rosie. Do let us know how your existing subs respond to it.

  6. 1

    Congrats! Keep us updated on how this goes! I’ve incorporated content from my newsletter into an eBook before and had decent success!

  7. 1

    Wow. Would love to see the numbers after a few days. But looks to be an interesting experiment.

  8. 1

    Curious about this, too! I'm also planning to offer articles and mini-ebook-length guides for Blogging for Devs community members, but like you I also wondered if people might want to buy some of the stuff one-off. Would love to hear how it goes!

  9. 1

    Can you report back to us after a few days? Would love to see the numbers and hear how it goes!

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