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I have acquired the first micro-product!

Hello, Indie Hackers community!
I'm happy to share with you the acquisition of the first micro-product!

I started this year with the ambitious goal of building 1 product per month. But I also want to acquire micro-products: so here we are!

How it went and what I learned?
This first micro-acquisition was very fast. I received a message from a friend of mine on January 2 where he reported an interesting site for sale.

The starting price was 1500 dollars, with 600 dollars in revenue.

We then began negotiations that led us to closure in 1 week.

Before closing, however, we made sure that everything was in line with our expectations, and therefore:

  1. Product analysis;
  2. Website analysis;
  3. Check for any bugs;
  4. Check revenue and acquisition channels.

The product is a group of elegant design assets for everyone.

This is the Gumroad store: https://elegantgoodies.gumroad.com/.

Obviously, our plans now are to improve the store, improve the website, add more photos to products, and of course acquire more customers.

The goal is to resell the product at a multiple of 4-5 within the next 5 months.

What did I learn from this first micro-acquisition?

Surely that product analysis is the most important thing to do in such cases. There are many scams around, and it would be really unpleasant to buy a product and have different expectations from reality.

on January 13, 2023
  1. 1

    Sounds like a neat strategy, would definitely like to see how it turns out!

  2. 1

    Interesting! Do you know where your friend found that this was on sale?

    Are there online platform for such things?

    1. 2

      in that case no platforms. But there are so many out there: Microns; Microacquire (now acquire); Tiny Acquisitions.