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12 Comments

Landing feedback is needed for Slack bot

  • Could you please give some tips and point out anything you don't like?
  • What do you think about the product, does it solve some of your problems?
    Thanks!

Here is the landing page: Lounar.com

Lounar provides bi-directional forwarding of your customers' messages between slack and the communication platform of choice.

Emails, Slack chats, or mobile text messages can be forwarded to any #channel. All responses in the Slack thread are seamlessly sent back to the source.

If you find it useful to your startup/team I would be 2X happier 🙃

on August 12, 2022
  1. 3

    Focus on the benefits — not the features.

    For example: Why do people want to "Interact with your customers in Slack."?

    Does it make selling easier? Does it help them stay on top of their support tickets?

    Whatever the answer is, make THAT the focus.

    3 days ago I posted a video on LinkedIn explaining how to turn features into benefits: https://tinyurl.com/4sjs75x2

    That should help you out a little bit, but I highly suggest you overall sharpen up your copywriting skills.

  2. 2

    A few suggestions...

    • Talk about the problem you are solving, the amount of time/effort the product is going to save for the Customer Support team. What does it mean for business -- saving time and effort? How does this elevate experience for their customers? You'll need a very good explainer text or a video for this.
    • Product description can be better something like -- "Lounar lets your customer support team use slack to receive and respond to your customer queries."
    • Get started: Make it a bigger call to action button, change it to "Sign up for Free" with a hint text below "No credit card required!" if it is indeed. Have a product description, main image/a video explainer if possible and CTA button below that.
    • Until you add a pricing page, have a one liner that clarifies pricing. Something like, product free while in beta or whatever makes sense based on your plan. It's hard for people to sign up without knowing pricing.
    • Include google / social login integrations. Sign up becomes a lot more frictionless.
    • Use Cases: [Option 1] - Make it a link button, smaller, below main call to action button with text "Learn more". [Option 2] - Make it a top navbar menu button "Solutions" or "Slack Integrations".
    • Remove "Ideally fits for small/medium teams!" the way it is called out. Call this out in a different way, possibly on a pricing page, learn more page, or an FAQ Page.
    • Add FAQ page with answers to any FAQs if you've been talking to customers or prospective users.

    All the best!

  3. 2

    Nice product. Looking forward to auto-classification of forwarded mails to desired slack workspaces.

    1. 1

      Thanks for feedback. Can you tell more? Can you email me at op@lounar.com

      1. 1

        Sure. I would email you explaining my suggestion regarding the product.

  4. 2

    Nice. I know it's early stage but a few small tweaks might make a difference:

    1. Lead with the benefits of interacting with customers in Slack. One phrase here that resonates with your target users

    2. More compelling and consistent CTA. Sign up or get started? Sign up for free?

    3. The use case section feels empty and uncompelling. Some graphics and sharper benefits text would go a long way.

    4. A short product demo video would work wonders

    5. I don't want to knock design, but an off-the-shelf webflow template containing tweaked content would probably convince visitors a little more. Maybe too early, of course.

    Best of luck!

  5. 2

    Not bad! I think you could improve the subheading.

    Lounar provides bi-directional forwarding of your customers' messages between slack and the communication platform of choice.

    I'm not sure what this means, personally. I mean, I guess I do but it sounds like it's trying to be "fancier" for no reason. Is it chat? Something like: "Chat with customers in Slack" is far simpler and you know exactly what it means.

    Aside from that, check your spacing on different screen sizes. The text was all off for me on my 15in Mac (it sat on the edges)

    1. 1

      Thank you! 🙏

  6. 2

    I would love to see more pictures and visual examples of the product.

    And the most important thing is to dig more into the pain points your problem solves. Why do I need your Slack bot? What pain points does it help me solve?

    Lastly, focus on what's unique about your product. You did it a little already, but do it more 🙌

    1. 1

      Thanks, appreciate it!

  7. 1

    If you have no experience designing websites yourself, I would strongly recommend using a pre-built website template. Although there's nothing wrong with your existing design, a more professional one will give your potential users more confidence to start using your product.

    A couple good choices I would recommend are https://startuplanding.redq.io/ (free) or https://tailwindui.com/ (paid but totally worth it IMO).

    If you're using a tool like WordPress for your marketing website, there's tons of good options in their marketplace too.

  8. 1

    The text is getting cutoff for me. I would check your LP on multiple screen sizes to make sure it's working properly.

    I see "Read Integration Gu"