Built and shipped Higher or Lower — a one-page browser game where you guess if the next fact (population, movie budgets, sports records, space distances) is higher or lower than the current one.
Stack: plain HTML/CSS/JS, no backend, no login. Hosted as a static site.
Goal: get this to $1000/mo through AdSense alone. No ad network tricks, no paid acquisition yet — just trying to validate whether a simple, fast, ad-supported casual game can grow through SEO + organic sharing in a niche that's already got some big established players (higherorlowergame.com, playhigherlower.com, moreorless.io).
Currently figuring out: long-tail SEO angles, directory/backlink strategy, and which fact categories actually get people sharing their streaks. Will keep posting updates as the traffic numbers move.
One thing I'd be curious about:
How are you thinking about the relationship between what gets shared and what ultimately makes the business work?
Those can overlap.
They can also quietly optimize for very different outcomes.
That feels like the more interesting challenge than the traffic itself.