Need help with the logo of your project? I’ll improve the design for free. 🎨

Thanks for everyone who submitted their logos! I picked Bolt, HandleDroid and list.app and will publish the review / redesign next week. Stay tuned :)

Hello there!

I’ve been a logo designer and typographer for 15 years. I’ve helped dozens of startups, including some that became well-known brands. Recently, I co-founded Logology with @dagorenouf to allow early stage projects to get the benefit of good brand design, quickly and automatically. I’m still exploring how I can share the best of my expertise to help people with cool ideas and little budget.

I’ve noticed that some of you were looking for feedback on their current logo design. If you need help, send me your logo in the comments. I’ll pick the ones where I can bring the most improvement, and I’ll post a full video review next week.

Please comment with:

  • name of your project
  • what are the main values that you want to express with your brand? (if you’re running out of ideas, take the free questionnaire on Logology and give me your result)
  • link to your logo / website

I’ll review and improve up to 3 logos this week!

Looking forward to help you,

  1. 2

    pockket FLAPz

    First, I want people to know precisely what is being sold. So, because of this I'm not going to share what the product is right now.

    Plan is to first release product geared towards female, followed by male. Therefore, the logo design needs to be unisex.


    1. 1

      Hi @YruMN, sorry, I don't take submissions anymore for the moment. Maybe in the next weeks, stay tuned!
      I'd need to know what your project/product is about to design a relevant logo. But I understand the confidentiality of it.
      Moreover, I'd suggest you to reflect on the values you want your product to convey, to be more specific about your brand voice. Doing this, you'll have a clearer vision of want you need. You can try the free questionnaire on www.logology.co, it can help you!

  2. 2

    Looking forward to the results @Lucie Baratte!

  3. 2


    • name: list.app
    • from Logology: "list.app is a playful startup with a classic voice.

    As a business, list.app is cheerful, lighthearted and accessible. People perceive it as a standard, a recognized value.

    Examples: Pinterest, Slack."

    Current logo image: https://list.app/img/list-app-icon.png

    App/site is still being developed although it's 90% there. Just putting on finishing touches.

    If I get selected and you need the SVG/AI file, please let me know.

    Thank you,


    1. 2

      Hi @ksp, thank you for submitting! I see what you mean with your design… I have a couple ideas to help you! I will keep you posted next week.

        1. 1

          You're welcome Kamal!
          Just a heads up: I need some more time than expected to study your logo case. I will finish it the week after next. I'll keep you posted! :)

          1. 2

            Take all the time you need. Remember, you are doing us a favor. TBH, I didn't think I would get selected. I don't have that kind of luck. :)

            1. 3

              Hi @ksp! Thank you very much for your patience, your logo makevover is ready : https://www.indiehackers.com/post/free-logo-makeover-week-3-taking-list-app-from-serious-to-playful-c3300a9a39 I hope you'll like it! :)

  4. 2

    Ojolie eCards
    Artistic, animated ecards that show you care

    1. 2

      Hi @net2tim, thank you for submitting! The logo of your company is very poetic, i like that!

  5. 2

    Hi Lucie,

    Any chance you can also have a look at HandleDroid's logo?

    Core values: simple, easy, reliable.


    PS: logo in svg format. To our opinion this combines the "social network" and "user identity".

    1. 1

      Hi @trofosila, thank you for submitting! I already have ideas to improve your logo and i'll be happy to do it! I will keep you posted next week.

      1. 2

        Hey Lucie, I'm really curious about the outcome!

        Thank you,

        1. 1

          Hi Laurentiu!
          Just a heads up: I'm spending a bit more time than expected to make your logo look good. I will be able to finish it next week. Stay tuned :)

          1. 2

            Hey Lucie, no worries!

            Je suis sûr que ça vaut le coup d'attendre !

            Still learning French :)

            1. 1

              Hello Laurentiu! Merci pour ta patience. :) I had a great time re-designing your logo, I hope you'll like it! The full review is here : https://www.indiehackers.com/post/logo-makeover-2-taking-handledroid-from-complex-to-accessible-9eee46b5f6

  6. 2

    Hey Lucie! Something we've not focused on too much is our logo. It's super simple and super generic.

    Our product is called Bolt. We make is easy to collect visual feedback from clients and team members on live sites and static designs.

    Link: Bolt

    Values - powerful but lightweight, fast, cares about customers, setting a different standard

    1. 1

      Hi @pips, thank you for submitting! Your design problem is very interesting and already have a couple of ideas. I will keep you posted next week.

      1. 2

        Amazing, thank you!

        1. 1

          Hi @pips! Do you have a high-res version of your logo? It would help me to make a nice before/after image. ;)

          1. 1

            I only have this one unfortunately

              1. 1

                Hi @pips! Your logo makeover is ready :) I posted a full review here: https://www.indiehackers.com/post/logo-makeover-1-boosting-bolt-from-generic-to-vibrant-a3c4f652b3
                Can't wait to have your feedback on it! I hope you'll like it.

  7. 2

    Hi Lucie,
    That’s a neat idea !

    My wife and I are bootstrapping a French directory of ethical brands called Piplette. It’s still in pre-launch (beta).

    All brands are selected based on a strict wireframe to help visitors find the most sustainable and ethical consumer brands.

    Here is a direct link: https://piplette.bubbleapps.io/

    We already have a logo that I’ve done myself but I’m curious to see if you can help us improve it without « greenwashing» it!

    1. 2

      Hi @Vincent_Redor, thank you for submitting! I love your business idea! You already did a good job with your logo, and it would not be that easy to improve it without “greenwashing” it indeed. Your logo can be improve by giving it a more specific typographic design (like a custom lettering) but to be relevant, you would need a real branding study: it would help define the original true voice of your brand. (Did you try the free questionnaire on www.logology.co? It might give your indications.)

      1. 2

        Hi @Lucie Baratte,
        Thank you for your feedback, it's always appreciated.
        I went through the personality questionnaire and have been really pleased with the process and questions quality. You did a really great job.
        I wish you the best for the future!

        "Piplette is a kind startup with a classic voice.
        As a business, Piplette is helpful, friendly and benevolent. People perceive it as a standard, a recognized value."

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