9
3 Comments

Simple Tactic to Get More Backlinks

CREATE ORIGINAL RESEARCH.

Yes, journalists & bloggers love original research especially in areas where there is none or they need to purchase a $5,000 report from Gartner.

Example 1

You work at a personal finance app company that helps you save money.

Here's a report you can create:

  • How much Gen X, millennials, & Gen Z save every month
  • What do they spend most on
  • What other saving instruments do they use

Example 2

You work at a work collaboration platform that helps you save time.

Here's what you can create:

Find out from your data

  • how many 1:1s took place in a month
  • how many managers connected with their juniors
  • how much time was saved every week in avoiding meetings

I could go on but you get the point. It's a bit of a difficult task but once you do it, your site's authority will grow quite fast as a strong backlink profile is a ranking factor for Google.

on August 11, 2021
  1. 2

    That's the easy part. Actually getting it published (with a mention/link) is something completely different. Good in theory, but very difficult to achieve unless you are an already well-known brand.

  2. 2

    Great idea! Saving this for later

  3. 1

    Perhaps use "original research" in the title as well