Each blog post should expand into an email course specific email course built on the topic of that blog post. At the end of the email course there should be an option to buy a full ebook on that subject. The stair step approach. Each step provides more value. What do you think?
Stair step approach reminds me of https://robwalling.com/2015/03/26/the-stairstep-approach-to-bootstrapping/
That's where I got inspiration from hah. Also if you're into real estate Brandon Turner has the stair step approach.
wait, so, you’re writing blog content that funnels into an email course? and at the end they can buy... a bigger version?
the name sounds fine... call it whatever, but, that’s a well-worn strategy and i know it works!
go for it.
what are you going to build?
Not exactly sure just yet. But I was just thinking of ways to provide value to a user without posting a billion blogs. I'm new to this so I wasn't sure that whole funnel was a strategy. Is there a name for it? I'd like to read more about it. This idea just came into my head yesterday and I wanted to share it.
it sounds like just a "workflow" or a progression of how you want the user to experience your content / product / service with an outcome in the backend.
keep going. who cares what you call it. if it works, it works!
Hah thanks! Yeah I’ll try it out. This approach takes a lot of work thought!
it can happen quickly though. like. 6 weeks: https://www.indiehackers.com/post/celebrating-6-short-and-amazing-weeks-0-to-177-in-mrr-36784986fa
Awesome post my man :)
you can get there too. i believe in you.