I see a lot of people here stuck trying to find a “unique” app idea. I used to think the same way, but now I see it differently.
You don’t need a new idea to make money.
Most successful apps you see today are not brand new ideas. They are improved versions of something that already exists. Someone saw a proven concept and simply did it better - better design, better features, or better marketing.
Instead of wasting time brainstorming for months, try a simpler approach:
Start with something that’s already working.
If people are already paying for it, that means the problem is real. Then your job becomes easier.
You don’t need to reinvent the wheel. You just need to build a better wheel.
Another big advantage? Distribution.
Many apps succeed not because they are the best, but because they reach the right audience.
For example:
Launch the same idea in a different country
Built for a different audience
Offer lower pricing if costs are lower
If you live in a place where living costs are cheaper, you already have an edge. You can price competitively and still make good money.
In the end, winning is not about having the most creative idea.
It’s about execution.
Build something people already want. Improve it. Then spend most of your energy getting users.
That’s how real apps grow.
I made a list of validated mobile app ideas.
👉 You can check it out here: Clone The App
Curious, are you replying to every signup instantly or manually?
I still have not figured it out but a lot of people have signed up.
Thanks for sharing. I am gonna try it out.
try it out. you won't regret
That is exactly the trap I fell into. I spent 2 weeks "vibe-coding" my first real project, resumelink (dot) cc, before I fully mapped out the distribution. ))) I built a mobile-native hub for resumes because I was obsessed with the tech and the "No-DB" privacy aspect, and only then realized the real pain point was "AI resume fatigue" for recruiters. Now that I've pivoted the messaging to solving that specific problem, I've hit 200 daily users. Building what works is a much safer bet than trying to be a pioneer without an audience.
The smart way to build something is to build an audience first around the app, then you can build the app.
I totally agree with the concept. No need to build a totally new idea, build what's already validated and focus on distribution.
That's the game.
It's interesting, thanks.
my pleasure.
This is spot on.
I used to overthink ideas too, trying to find something “unique”.
Now I’m building an invoice tool — not a new idea at all — but focusing on making it faster and simpler (create an invoice in 30 seconds).
That shift from “idea” to “execution + distribution” changed everything for me.
Curious — do you think speed/simplicity is usually the biggest differentiator, or is it more about targeting the right audience?
marketing and distribution matters most to get users also your product should be good. only then you can retain your users.
Yeah that’s true.
Distribution gets you users, but the product is what keeps them.
Still trying to figure out the distribution side myself.
Most new ideas failed because the the idea is not validated and too much risk. For cloning the success depends totally on execution and distribution
you got it right
Great points and list of companies to back it up. Thanks for sharing this.
I am glad that you find it useful.
Stop chasing “unique” ideas.
That mindset is costing you time.
Here’s the truth:
The apps that win
are NOT new ideas.
They’re better versions of what already works.
👉 Better design
👉 Better positioning
👉 Better execution
That’s it.
The real problem isn’t the idea…
it’s building without validation.
You can spend months creating something
no one actually needs.
That’s why I built GoOrDrop.
Not to help you build faster—
but to answer first:
👉 Is this even worth building?
Because winning isn’t about being original.
It’s about building the right thing.
Then executing better than everyone else.
Curious—
Do you validate before building…
or after wasting time?
If it's a new idea validation is really important but if you are cloning an already validated idea then you can focus on marketing
I partially agree but I think there's a middle ground. Yeah execution beats originality, but if you're just cloning something that exists you better have a real angle or you're competing on price with people who have more money than you. I'm building in a space (gamified self-improvement) where everything looks the same — pastel colors, streaks, badges. The "better version" for me isn't better features, it's a completely different vibe that speaks to a different audience. Same problem, different packaging.
Interesting approach. How long did it take you to ship the first version?
yeah really interesting
This is a pretty solid approach! A brand new idea takes time to explain to people, get them used to the concept and encourage them to build a habit around it.
For a lot of people, effort of integrating something new to their routines is too much effort. If you are tapping int an existing demand/problem/routine, then it becomes a lot easier to sell your product.
also you have 100% clarity how to get users and who is your ideal user.
My thought process is next level.
In 2026 people can build and launch the product in 2-3 days max.
The real problem is handling crowd, accounting and MIS.
Young generation is creating a product User centric not Business centric.
but distribution is always the hardest part. now we have to solve this.
Trying to build an educations skill learning app is harder than I thought
This is mostly true but the part people underestimate is how hard distribution actually is even with a proven idea. copying the concept is the easy part but getting in front of the right audience in a new market or segment is where most clones die quietly.
The geo-arbitrage angle is underrated, though. seen a few people pull this off well, especially in markets where the original product never bothered to localise properly.
Honest question from the investor side: if your entire thesis is "clone what works," what's your answer when someone clones you? Every pitch I've heard built on "we're X but cheaper/better designed" hits the same wall — the moment you get traction, someone with more capital or better distribution does to you exactly what you did to the original. The cloning strategy works great for getting to $10K MRR. It rarely works for building something worth $10M. The founders I see break through are the ones who start with a clone but quickly find a wedge the original can't or won't serve — a specific vertical, a workflow integration, a pricing model that structurally changes the economics. That's not cloning anymore. That's finding a real moat.
I actually was thinking the same , but then I realized I dont want to have what already Works, I want something special , unique
I used to think the same way about needing a “unique” idea, but after talking to a few people and trying things myself, it feels like the hard part isn’t the idea at all — it’s actually understanding why the existing version works and where people are still dissatisfied. Just copying something that already exists without really knowing what users care about seems to miss the point. Also noticed that even if people are paying for something, it doesn’t always mean they’re happy with it — sometimes they’re just tolerating it because there’s no better option yet. Curious — when you say “build a better version,” how do you usually figure out what actually needs to be better vs what just looks like an improvement on the surface?
Solid take. I'd add one nuance though — cloning works best when you deeply understand *why* the original succeeds, not just *what* it does. I build macOS native apps and the category I'm in (menu bar utilities) has a ton of existing players. But most of them try to do everything. The ones that actually sell are hyper-specific: one job, done well, always visible. The "better wheel" in my experience isn't more features — it's fewer features with sharper positioning for a specific person. Your point about distribution is the real gem though. I've seen mediocre apps with great distribution crush technically superior products that rely on "if I build it they will come." Execution + distribution > originality every single time.
This works, but there’s a trap.
If you start from “what already works”, you inherit their positioning too.
In my case, that made it hard to stand out. Same problem, same framing, just slightly better execution.
The only time it clicked was when I changed the constraint, not the product.
Same idea, but different user moment.
Otherwise it just blends in.
This is exactly how patchBay started. ProgrammableWeb was the go-to API directory for years, then it shut down in 2023 and nobody
replaced it properly. The idea wasn't new. The need was proven. I just had to execute better: automated liveness checking so you
don't hit dead APIs, semantic search, auto-discovery of new APIs from GitHub.
The hardest part wasn't building it. It was resisting the urge to add "unique" features nobody asked for instead of just doing the
basics well. A clean catalog that's actually maintained beats a feature-packed one that's half broken.
Agree 100% on distribution being the real game. That's where I'm spending most of my energy now.
Love this, so true! TikTok is Vine and no one can tell me different lol
100% agree - and i'd add that distribution is where most 'better wheel' attempts still fall apart. a lot of app founders clone a proven concept but then try to grow it through the same channels as the original, which doesn't work because the incumbent already owns the brand recognition there. the ones who win with clones usually find a different acquisition angle - different audience segment, different channel, or a paid channel the original wasn't using. what distribution channels are you seeing work best for the apps in your database?
Thanks for sharing.
you are welcome
This resonates hard. We took a similar approach when starting our SaaS — instead of inventing a new category, we looked at where people were already spending money and time (ad creative tools like Canva, AdCreative.ai) and asked "what's the biggest friction point?" Turns out it wasn't features or templates — it was time. Small business owners and founders were spending 2-3 hours designing a single ad when they just wanted something they could post immediately. So we built around that specific pain: paste a URL, get ready-to-post ads in 30 seconds. No design skills needed. The "build what already works" approach also gives you a massive advantage in positioning. When you enter an existing market, you don't have to educate people on why the problem matters — you just have to show them a better solution. Our pitch was never "you should run ads" (they already knew that), it was "you shouldn't need to be a designer to create them." The one thing I'd push back on slightly: cloning alone isn't enough. The real unlock is finding the specific segment that's underserved by existing solutions. For us, it was solo founders and small teams who couldn't afford agencies or dedicated designers. Same market, different wedge. What's been your most interesting finding from analyzing all these validated apps — is there a pattern in what makes a successful clone vs. one that doesn't gain traction?
i think only distribution is the differentiator here.
Great perspective! I’m a Flutter developer and I specialize in turning proven app ideas into production-ready apps with custom UI and Firebase backend. If anyone wants to build or improve a validated idea fast, feel free to check my work or DM me.
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