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The simple way to build a successful app business.

One mistake I see new founders make is thinking they need to come up with an idea nobody has ever built before. That's usually not how it works. You don't need a unique app idea. You need a reason for people to choose yours.

Look at calorie-tracking apps. MyFitnessPal made calorie tracking popular. Then came apps like Cal AI ($2M/month) and BitePal ($900K/month).

They didn't invent calorie tracking. They took an existing idea and built their own version with: AI-powered food tracking and a simpler experience.

And there are still more opportunities. Take the AI calorie tracker - Food Scan as an example. They copied Cal AI and instead of competing directly in Western markets, they targeted Asian markets with localized food recognition and marketing.

Within a few months, they reached 100K+ downloads.

The idea doesn't have to be new. Don't spend months trying to invent something nobody has built.

Find an app idea that's already working and making money. Then build your own version, choose your market, create your brand and focus on distribution.

The opportunity isn't always in creating something new. Sometimes it's in doing something proven better.

If you want to build an app business, Feel free to reach out to me here at Clone The App.

I'd be happy to discuss your idea and help you think through it.

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  1. 4
    I love the concept - take a proven idea and launch it to a different market with your own branding.
    1. 1

      You don't have to validate the idea, just execute it better.

    1. 1

      i am glad that you love it.

  2. 1

    The reframe of 'you need a reason to choose yours, not a unique idea' is one I think about a lot, especially with something like an accountability tool where there's already a bunch of half-decent options out there. Curious how you'd think about the distribution side of this though, once you've picked a proven idea and built your version, isn't the actual bottleneck usually getting in front of people who are already using the original, rather than the build itself.

  3. 1
    Good way to build a solid business app
  4. 1

    Spot on execution and distribution beat novelty almost every single time. Building in proven spaces eliminates the biggest startup risk: market validation.

  5. 1
    The concept looks solid
    1. 1

      actually it is

  6. 1
    cal ai and bitepal are printing a hell lot of money.
    1. 1

      yeah they are printing a lot of money

  7. 1
    i like the clone the app directory. it's short and have all the things i need to learn about an app. thanks.
    1. 1

      i am happy to se that you like it

  8. 1
    what a cool way to find new app ideas.
  9. 1
    this is a great way to find new app ideas.
  10. 1

    Well put and it is great to see that people put this forward!

  11. 1
    Stripping away unnecessary feature bloat to focus strictly on solving one core problem exceptionally well is often the most sustainable path to app success. In a crowded market, overcomplicating the product only increases friction, whereas execution speed, ruthless simplicity, and a direct distribution channel consistently win over flashy complexity.
  12. 1
    I have to say this is the most valuable article I see since 2026! Absolutely right! Even though I have some experience in building new products and often forget this principle. After wasting too much time in finding new product directions and ideas, I begin to return back to make deep research existed apps and products to find a way to make them better in new products. Thanks again!
    1. 1

      Thanks for the kind words!

  13. 1

    I've started creating a multiplayer AI platform where users can create shared rooms with an AI that can then be joined by other people. My aim as to make AI more like a member of your team/group rather than just something you use to find answers. Do you think this idea has any potential or would be useful for people like students? Also what kind of additional features might you expect?

    1. 1

      I don't get it.

  14. 1
    Distribution point is right: a proven idea still needs a reason for people to pick your version. One fun angle for app/SaaS founders is turning discovery into a lightweight contest instead of another listing. I’ve been testing that with BuilderBench: eight quick events, one all-round score, and top-five SaaS links: https://www.buildersbenchmark.com/
  15. 1

    Spot on. Execution and regional localization matter far more than inventing a brand-new concept. Taking a proven model like classifieds and tailoring it with AI automation and multi-currency support for a specific underserved market is exactly how sustainable products scale.

    1. 1

      I totally agree

  16. 1
    what an amazing concept!
  17. 1
    i thought app clone does not work but these apps are making huge money.
    1. 1

      It works if you can execute them properly.

  18. 1
    thanks for sharing the idea.
  19. 1
    cool concept
  20. 1
    Good advice. I like looking for what misses for me in an app and turn it into a new app idea. That is what a did with my recent realisation. Glad to know it's a "recommended" way.
  21. 1
    That's a smart way to find new app idea.
    1. 1

      Actually it is.