#victory - Soft-launched a video course Monday, Hit ~$100 in sales today!
Allo friends! I'm super pumped and wanted to share!
A week ago I recorded a live-stream where Betsy, Jackson and I mob programmed debugging some infrastructure-related downtime issues for Jackson's independently funded social network, Notabli. Monday I soft-launched sales of the uncut content and woke up Tuesday morning to a $9.99 sale, and then yesterday two more sales came in at the higher price point!
Some things I learned:
- Don't be afraid to provide discounts and "graduated" pricing. Two of the three purchasers paid more than the suggested price for the course! Which lets me iterate and get a better idea of how the value prop is landing.
- Done is better than perfect. The video isn't great, but having it out there, with a plan for how to refine it and how to give people an opportunity to help make it a reality took a ton of the pressure off of getting the perfect cut. I dumped 8 hours into cutting it up on Sunday and lost it all due to a foolish error on my part.
(for reference, here's the landing page: https://gum.co/rwc-s1-debugging-downtime)
What do you think? Anything interesting that stands out to you?
Zee
