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6 Comments

Want feedback on your project from a former VC?

Before running community and operations for SnowOwl.co, a low code reverse proxy/traffic management platform, I was part of a venture firm. I sourced tons of deals, did most of the initial screening of them, and often the due diligence as well.

A little bit of guidance from the venture side can really help early stage founders clarify their projects, and I find it really important to give back.

I'll give feedback to as many as I can, and you'll find a quick guide below. If you want guaranteed feedback, make sure to follow our account!

...

The fastest and most scalable way I can do this is to help with your positioning statement. Quickly, a positioning statement is a ~2 sentence description stating:

  1. who your project is made for (target audience)
  2. what your project does
  3. what the current alternative is
  4. what makes your project different and better than #3
on January 3, 2023
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    Absolutely!

    UpPush is a service that sends you an SMS message with motivating quote to boost you right before your workouts.

    Instead of simply looking at a background image with a good quote on it, you receive an SMS directly into your inbox with the perfect timing for your training.

    More details: https://www.indiehackers.com/post/uppush-your-workout-motivator-looking-for-feedback-6250b6c34d

    Great to have your feedback on this :)!

    1. 2

      Hi Redouane, I like the positioning statement. It's very clear what you do and how it's unique.

      I think you have viability and feasibility figured out, and will want to work on desirability.

      If after marketing this for a couple months, you don't get great results, consider keeping the service and pivoting to other verticals (i.e. people with depression, or bible verses for Christians).

      I think it'd be really easy to use your existing tech for different audiences, and you never know which audience will convert better until you try.

      1. 1

        Very valuable feedback, thanks a lot!

        Regarding marketing, do you think it's worthwhile investing in paid marketing (e.g. Google Ads)? or maybe better target (fitness) communities in Reddit?

        I really like the idea of pivoting to other verticals!!

        1. 1

          I made a post out of your question: give us a follow and I'll try and answer more questions of yours periodically!

          1. 1

            I signed up on your website. Looking forward to know more about what you are building :)

          2. 1

            Great insight, thanks for sharing!