What desire or need is your product satisfying?

Whipping out the Wikipedia definition for Product. 😂

What desire or need is your product satisfying?

For PMFIT.AI's current MVP candidate:

Market

• U.S.
• Interaction Designers
• 11-50 employee start-ups

Underserved Needs

• To study task success, takes a lot of effort and time to set up a research study.
• Alternatively you have to watch hours of user recordings hoping to detect patterns inside your product.
• When you make usability changes it's tough to concretely measure the impact those changes had. Was the engineering effort worth the time? Do different personas respond differently than what you saw during the study?

Product
Tagline: "Your Product = Your Usability Lab"

• Measure task completions, time to success, and interaction complexity directly in the product.
• Get exact results of how those 3 metrics are affected when you make changes.
• No-code select the steps of the task along with what the "success" action is.
• Experience just the task being performed through users' eyes by watching recordings of only the task being performed.