On a somewhat similar topic - do any of these marketplaces actually promote their listings besides through e-mail newsletters and website? I feel like if I was one of these marketplaces I would make the pitch to potential asset sellers that in addition to the website and newsletter, I'll run advertising campaigns on Google/FB/Bing to promote the asset for sale. Any of them do this? Is this even allowed?
Websites are more and more becoming an asset class - just as real estate is and stocks are as well. So you buy them, keep (and grow them) and then sell them for profit. With margins being really nice and a lot of fun on the way.
I just used their Free Site Valuation Tool estimator for the software I'm considering selling, and it used a 24x multiplier on monthly net profits from the last 6 months.
They have a pretty interesting option where they potentially buy your site directly:
MotionInvest: Saw them, but never used them. Interesting that they were relatively conservative with the 24x. But their terms indeed sound interesting. Seems like the marketplace competition increases quite strongly these days!
Microacquire: Ah, good point. Know them, but don't use them too often as their UX is some quite confusing to me. Don't know why. Maybe it's just me.
Last thought, somehow I am not too strongly against marketplace commissions if they can crank up exposure and buyer interest. I feel that this a heated buyer environment can easily offset the loss in commissions.
Ah, interesting. That's a way to do it too 🥳 I usually use one of those marketplaces to increase my exposure to potential buyers if I really want to sell.
On a somewhat similar topic - do any of these marketplaces actually promote their listings besides through e-mail newsletters and website? I feel like if I was one of these marketplaces I would make the pitch to potential asset sellers that in addition to the website and newsletter, I'll run advertising campaigns on Google/FB/Bing to promote the asset for sale. Any of them do this? Is this even allowed?
Hey, Alex! Can you elaborate on what do you mean by Website Investing?
Happy to Dima and nice to meet you!
Websites are more and more becoming an asset class - just as real estate is and stocks are as well. So you buy them, keep (and grow them) and then sell them for profit. With margins being really nice and a lot of fun on the way.
I wrote about a bit the whole background here:
https://dealsflow.substack.com/p/2-private-equity-redefined
Hey Alex, have you heard of motioninvest.com?
I just used their Free Site Valuation Tool estimator for the software I'm considering selling, and it used a 24x multiplier on monthly net profits from the last 6 months.
They have a pretty interesting option where they potentially buy your site directly:
Motion Invest Direct Sell
Or, what about microacquire.com?
Thanks, Mike. 😉
MotionInvest: Saw them, but never used them. Interesting that they were relatively conservative with the 24x. But their terms indeed sound interesting. Seems like the marketplace competition increases quite strongly these days!
Microacquire: Ah, good point. Know them, but don't use them too often as their UX is some quite confusing to me. Don't know why. Maybe it's just me.
Last thought, somehow I am not too strongly against marketplace commissions if they can crank up exposure and buyer interest. I feel that this a heated buyer environment can easily offset the loss in commissions.
never heard of any of those.
Which ones are you using?
i don't use any. if someone wants to buy my domain they just contact me at the whois contact email.
Ah, interesting. That's a way to do it too 🥳 I usually use one of those marketplaces to increase my exposure to potential buyers if I really want to sell.