BadRep Emails
Competitor research tool for marketing emails
Our biggest bottleneck is still distribution.
I've tried out threads, like it much better than X.
My following is growing, I've had a couple of interesting connections so far, but the traction is laughable.
Same happening with my LinkedIn account.
Despite having 10k followers, I've dropped 98% of my views after switching from my native language (Ukrainian) to English.
Still, I believe that social media is always 20% content, and 80% — interaction with other users.
I'm trying to automate the posting part.
Not the genuine thoughts/opinion pieces — that I will not be outsourcing to a machine, but repeatable useful content (breakdowns, carousels, stats) that we can pull from our database at scale — yes.
It's gonna do a much better job with the stats anyway, and it will free up so much mental space for me (not having to think about what to post and just rely on the content schedule I spend a couple hours a month on).
And I'll just focus on interacting with the community.
Another thing I'm focusing on — seeking out our target audience's influencers/favourite people online, and starting to interact with their audience.
Especially those who are active in social media.
One other thing I'm trying this month — tagging the products we have in our database to hopefully encourage engagement and reach.
Being a data & content-heavy product, we have a unique opportunity for SEO — we can use that data to produce hundreds of programmatic SEO landing pages and clusters.
Our website being also developed by Claude (and it has access to our repo too) managed to produce and publish hundreds of pages in under a couple hours.
Examples:
https://badrep.email/brands
https://badrep.email/niches
https://badrep.email/brands/dailyom
If you're not a genuine Reddit user with an existing karma, starting it as an acquisition from scratch in 2026 seems like a dumb idea.
Talked to other founders who tried to do that and pretty much all of them got no results at all and got blocked after a couple weeks of wasting time trying to promote their products.
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