Briku.io
Get hot B2B leads without the multi-tool headache
Everyone chases lead volume. I think that's backwards.
Volume feels productive. It's usually just noise with extra steps — bigger list, same reply rate, more time wasted qualifying garbage.
Anyone else feel like the "spray more, pray more" advice is outdated? Or am I wrong and volume still wins at a certain stage?
Status
In development — not live yet, early access coming soon
Description
Briku.io helps IT/B2B sales and growth teams stop wasting time on leads that go nowhere.
Instead of a list of companies that technically match your target industry, you get a list of companies actually worth contacting right now — with verified, working contact details attached so you're not chasing bounced emails or guessing who to reach out to.
What you get:
A steady stream of qualified prospects that fit your ideal customer profile, without manually building lists
Verified contact info, so outreach doesn't die on a bad email address
Less time spent researching and qualifying, more time actually selling
Where it stands: still in development, not live yet. Building this in public and sharing progress as I go — follow along if you want to see it take shape, or reach out if you want early access when it opens up.
I got curious and timed myself for a week. Building a list of 100 "good fit" B2B/IT prospects, not just any companies, ones actually showing signs they need the service, took me 14 hours. That's LinkedIn Sales Nav, cross-checking job postings, checking if they raised recently, verifying emails that bounce anyway.
14 hours to get a list I'd start burning through outreach on in 2 days.
The wildest part: most of that time wasn't "finding companies." It was figuring out if they were worth contacting right now versus just being a company that exists.
How much of your week goes into list-building vs. actual selling? Curious if I'm an outlier or if this is just normal and everyone's quietly suffering through it.
I've worked on B2B sales and lead generation, and one problem keeps coming up:
Finding a list of companies is easy.
Finding companies that actually need your service right now is the hard part.
You end up jumping between LinkedIn, databases, job boards, company websites, news, and spreadsheets just to figure out who is worth contacting.
I'm building Briku.io to solve this problem.
What's the most frustrating part of your lead generation process?
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The distinction between finding companies and finding companies with a reason to buy is a meaningful one. It also makes the “lead” itself a less interesting unit than the context surrounding it — especially when that context determines whether outreach is timely or just another name on a list.
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absolutely right , So thats why lm trying to break problem gap in lead gen !!
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That’s helpful context. I appreciate you clarifying what you’re trying to solve in lead generation.
I’d like to continue the conversation outside the thread. What’s the best email to reach you on?
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nehakathare71@gmail .com
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Thanks! I’ve just sent it over.
Looking forward to hearing your thoughts whenever you have a chance.
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l didnt receive anything yet ??
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I sent it yesterday from hello@beryxa.com. Could you check your spam or promotions folder as well? It may have landed there.
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