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Running on auto-pilot

Bullish has been pretty much running on autopilot for most of 2021. The product is stable and runs smoothly without any intervention, so it's mostly a passive endeavor at this point. I love getting Bullish in the morning every day, and it makes me proud that it just works.

On the revenue side, I'm happily surprised that without any real marketing effort aside from a few tweets here and there, we pulled a little over 2k in revenue this year which is about $166 MRR. Not too bad, given the zero effort we put in.

We had luck selling ad spots on Leterwell and did a pretty lucrative campaign with StackCommerce to offer a lifetime subscription.

There's potential for more. I have quite a few ideas and features I would like to see in Bullish and other newsletters in the same style for crypto or meme stocks that would be cool to have. I'll get there eventually.

, Founder of Icon for Bullish
Bullish
on November 5, 2021