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28 Comments

Launched React and Vue.js templates

Today we finally launched React, Vue.js, and Sketch landing page templates 🔥

Have a look at 👉 Cruip.com

So far we've developed 11 premium templates and we plan to reach 20 premium resources within the next 6 months (see below for more details).

4 months of Cruip PRO - How things are going?

Recently, some fellow Hackers have asked me how things are going with Cruip PRO, so I would like to take the chance to share some insights/thoughts with all you:

Numbers:

We're steadily increasing our monthly revenues. For example, in September we did $1.200, and in October $1.500 so far.
We're pretty satisfied with how things are proceeding, but I can't deny that my expectations were a lot higher when we launched Cruip PRO 4 months ago!

What went wrong?

In my opinion, the biggest mistake we made has been to release too many free resources before start monetising. For example, when we launched Cruip PRO we had tons of free templates (16) and just 4 premium resources in our gallery.
The freemium model doesn’t work if you’re trying to sell what you’re also giving away for free (in our case, landing pages). Why? Because people always try to take advantage of free stuff, so as a consequence you end up having your biggest competitor in-house (the free resources).

5 things we learned
  • Free and (often) freemium models don’t work for Indie Hackers. They both require crazy numbers to sustain and grow the product in the long run.

  • We’re often scared of charging because we think our products aren’t good enough - That's stupid because if we skip the hard things, we’re just playing a rigged game.

  • If the goal is to make money, we shouldn’t consider newsletter subscribers, the number of signups, Twitter followers, etc… as small wins for the cause - They are just vanity metrics.

  • It’s simpler to convert 10 users at 30/month than 20 at $5/month. Furthermore, 10 users are easier to serve and manage.

  • Instead of building products to solve our own problems, we should focus on what we're good at, so we provide real value and we also enjoy the journey.

What’s next

Our goal is to reach $6K in monthly revenues within the next six months, and in order to do that, we’re going to:

  • Change the price: from $39 (limited time offer) to $69
  • Develop new premium templates and gradually decrease (or convert) the free ones
  • Expand the templates to new technologies (e.g., Hugo, Gatsby, etc..)
  • Increase the marketing activities (via the blog and tutorials)

Basically we will double down on what is working (point 2 and 3), and we’ll increase our marketing efforts gradually.
I tried to keep it short, but please let me know if you’ve additional questions or curiosity : )

, Founder of Icon for Cruip
Cruip
on October 29, 2019
  1. 3

    I wish someone went beyond just the basics and offered more. I would love a React/Gatsby based template with

    • landing page
    • all essential pages in a website for SaaS
    • blog page
    • connected to a few CMSes

    One-time pay, one-click import to Github, easy configuration, and deploy. Everything on the website can either be hand-edited or edited from CMS.

    Couldn't find anything like this, ended up going with Webflow + a paid template.

    1. 2

      Landen.co does what you are asking, but webflow is a great choice too. I have use both and I would say that landen allows less personalization and has a CMS that is pretty basic (no navigation and search) but is a lot faster and easier for people who don't have design skills. Maybe you can look at it for your next project.

      1. 1

        Thanks! I wasn't aware that landen added blots feature and I hadn't checked the product in several months. Looks great and I'd definitely consider it for my next pence

    2. 1

      Hey. I'm the founder of https://floom.app. The idea is to make productization as easy as possible for developers. Would using something like this give you what you're looking for, or would you prefer something like boilerplate code you can build on?

      1. 1

        Honestly, the preference is fastest time to launch with enough flexibility to make the site look like my own. I used a webflow template called Quicksmart and modified it enough to launch my website superlemon.xyz in a few days time.

    3. 0

      What about this our template https://www.saasforge.dev/app-templates/product-website-template ?

      • The landing page with Features, Screenshots, Social proof, email collecting.
      • Pricing page
      • Blog
      • FAQs
      • Dashboard for managing FAQs, blog posts, content authors

      It's Vue/Python (Flask) based though.

  2. 2

    Signed up! No brainer at this price point, and I agree with the other feedback on raising the price to $69 (it would also be a no brainer at that price point).

    1. 1

      Hi, offramp - welcome on board, and thanks for your nice comment :) Knowing that the customer perceived value doesn't change at $69 means a lot to us!

  3. 1

    I think your email subscribers can be very valuable, both for growing the site and for monetization.

    It takes some time and copywriting to make it happen, but I suspect you'll see the list as a valuable resource in the future.

  4. 1

    wow mate! The designs are super cools! such a great job!!

    I felt in love with this one: https://cruip.com/demos/switch/

    The animations are so smooth. what are you using for those?

    1. 1

      Thank you, Victor. We used https://scrollrevealjs.org/ + custom transitions for the light/dark effect :)

  5. 1

    Hey guys, I love what you are doing. I use your template on my landing page and I have to say you did a great job. The code is very clean, well-written and it could be combined across templates too.

    1. 1

      Hi Ivan, writing quality code is a top priority to us, so thank you for pointing it out :)

  6. 1

    Hey,
    I was just thinking about upgrading today, before the price rises.
    Though, I can't recognise which templates are written in React, etc.
    Also, the premium templates don't look much different or "better" than the free templates.

    Is there a way to sort templates, by used technologies?
    And are you planning to keep it at landing pages, or will you do blog templates as well?

    Thanks.

    1. 1

      Hey Bruce - Glad you're considering to upgrade :) Answering the questions:

      • Only the premium templates are available in React (plus HTML, Vue.js, and Sketch). The free ones are just in HTML!
      • Another difference is the number of pages/components per template. Example, this is a premium (Page 1, Page 2, Page 3), and this is a free (Page 1).
      • The templates aren't sortable at the moment, but you can recognize the React ones by the badge premium example.
      • I'm not sure about the blog for now, but we'll add plenty of new components soon.
        If you've any further questions please shoot me a message at [email protected] :)
      1. 1

        Awesome, sounds like a great deal then!

        I think the wouldn't be too hard to do by just using components that are already available (i.e. secondary page and feature cards).

        1. 1

          Hey Bruce, it won't be! You can use the secondary page as the starting point to quickly build any additional pages you want. For example, an about us page, using team and paragraph components :)

          1. 1

            Awesome, looking forward to using PRO, just purchased.

            1. 1

              Glad you upgraded to PRO, Bruce, and excited to see what you're going to build :) If anything comes up during the customization process, just shoot me a message anytime ✌️

              1. 2

                Sure, trying to implement the evelyn theme as a ghost theme. 👍

  7. 1

    Hey, I just opened your website and got an certificate error. You should check your SSL certificate. My browser said the Certificate Authority would be invalid. That's a no go for a lot of users.

    1. 1

      It sounds strange, but thank you for reporting it! We're going to double-check ASAP :)

    2. 1

      This could be because of the company network I tried to open the site from though.

  8. 1

    @Davidep86

    What’s next
    Did you think about providing a simple hosting for your landing pages?

    1. 1

      Hey Artem - We don't, at the moment!

      1. 1

        A great idea might be to have a help article on how to use the templates and how to deploy them.

        It would also be awesome to have comments in the code for no-code people describing what should be changed.

  9. 1

    Change the price: from $39 (limited time offer) to $69
    Good idea

    Develop new premium templates and gradually decrease (or convert) the free ones
    Wouldn't focus on this too much right now, current themes are good and there's already too much similarity between them.

    Expand the templates to new technologies (e.g., Hugo, Gatsby, etc..)
    Would focus on this. add easy blog capability to your themes, for a higher price. More features for people who are willing to pay for them

    Increase the marketing activities (via the blog and tutorials)
    Good idea
    Also create an affiliate / referral program
    Add a "made with cruip" section where you show real landing pages.

    ---

    Just purchased, will let you know if I have any more feedback.

    1. 2

      Hey Sobbuh - Glad to have you on board :)

      Wouldn't focus on this too much right now, current themes are good and there's already too much similarity between them.

      We use a defined number of components for all templates (to keep consistency), so the similarity between them is a direct consequence.
      We need to add more components, but you got a good point there!

      Would focus on this. add easy blog capability to your themes, for a higher price. More features for people who are willing to pay for them

      I like this

      Also create an affiliate/referral program
      Add a "made with cruip" section where you show real landing pages.

      I think they are both great ideas.

      Will let you know if I have any more feedback.

      Please, do :)