DevWars

Battle for attention. Outbid. Knock out. Win clicks.

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September 5, 2026 What if marketing was a competition?

What if launching a product meant fighting for attention instead of just buying it?

We’ve spent a lot of time thinking about how passive most launch platforms are. You post, you wait, maybe you get a spike, then it disappears.

So with DevWars we tried something different: make attention competitive.

Products can take positions from each other, fight back, get knocked out, and keep climbing.

I’m curious what people think about that idea itself . Does adding competition make distribution more interesting, or does it make marketing feel too much like a game?

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What if launching a product meant fighting for attention, not just buying it? We wanted to try something different. Instead of just posting and hoping for attention, DevWars lets products compete for it.