
Imprint
A social blogging platform with a focus on content ownership
July was the biggest month yet for Imprint. After 4 months of building in public beta, we finally launched our product to the public, and were able to talk to and learn from real users. This month, we've focused down on growing our community.
Company updates
- Officially launched on ProductHunt
- Joined the Mozilla Builders summer incubator. We've got an amazing cast of mentors supporting us at every step.
- Grew team from 1 to 5 people
Product updates
- Edit/delete comments
- Collaborative blogs
- Post importer
- Post exporter
- Subscriber dashboard
- Better social thumbnail support
- 26 bug fixes
- Built-in image cropper for profile photos
July Stats
👨👩👧👦 New users: 343
📝 New posts: 156
✏️ New blogs created: 229
👀 Unique page views: 4.3k unique page views
Coming up in August:
- New theming options for your blog. We’ll be introducing a theming engine so you can develop your own Imprint themes.
- Weekly digest with editor’s picks
- Introducing a weekly writing contest
- Rolling out profile badges. You’ll have the chance to earn badges for winning our weekly contests, writing consistently, or engaging often in our community.
Excited to see where this goes, super nervous but also so stoked that I can finally get my work out there after all these months of work :)
Will update this with learnings after the end of the day!
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Blogging is the backbone of the internet. We're hoping to connect the fragmented blogging ecosystem with a new feature: Imprint subscriptions.
Email newsletters are the heart of any blog. They enable writers to retain their audiences, rather than lose them after reading one post. Newsletters also reward writers for consistently producing quality content that readers love.
Our subscription feature was built similar to YouTube's. Simply subscribe to blogs you love, and you'll be able to stay on top of great stories published by your favorite authors. New content from blogs you're subscribed to will be sent to the email you used to sign up for Imprint. You can subscribe to as many blogs as you want via the built in subscribe button on the bottom of every blog.
If you're a writer, all new posts will automatically be sent out as an email newsletter to all your subscribers. We'll also release a feature soon for writers to choose whether or not a post will be sent out via newsletter.
We're confident that this is a huge step towards helping writers build strong audiences, and helping readers find content they love. If you have any feedback, we'd be thrilled to hear it in the comments of this post or at hello@imprint.to!
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I've been frustrated with centralized blogging platforms like Medium, and I've also realized that products like Wordpress and Ghost can be overkill for people looking to just set up a blog and grow an audience.


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