100 days on Udemy. My results
During the quarantine I've created this course on Ruby on Rails and decided to host it on Udemy.
2 months ago I wrote this post about my experience after one month on the platform.
Now I want to share my results after 100 days on Udemy with a lot of cool graphs!
Here's a snapshot of my course landing page:
As you see, Udemy marked my course as a bestseller (it's pretty cool - there are only 3/80 courses in the Ruby on Rails category marked that way). The rating is high (I'm sooo proud!), and 414 student already sounds impressive!
Landing page visits and conversion:
4634 visitors in total. Not much. But the conversion seems to be very high.
And here are the sources of landing page visits:
Indiebrothers from my previous post are in top 10 lead sources!
Also I shared the course in couple of telegram groups. Apart of that, it's all organic Udemy promotion.
Average earnings from each sale:
As you see, these are all Udemy-led coupons and sources. People pay on average $10, and I get 25-65%. That's seems like a tiny bit.
As we discussed in my previous post, Udemy is high volume - low value.
Demographics:
People who bought my course reside in the following countries. It's such a great, crazy feeling to know that people from literally all of the world watch to your course!
Enrollments per month:
I'm looking up to Udemy courses that have 300,000 enrollments and it's hard to imagine how they achieve such fantastic numbers...
Engagement:
The platform counts how many minutes of video the students have consumed. That's a lot of listening to my voice!
P.S. You can easily calculate my earnings based on the data I provided ;)
Some Takeaways:
- If you already have an audience, DON'T use Udemy.
- Hosting courses on Udemy is free, but be ready to sell at $10 and get $2-7.
- On Udemy you don't get access to student emails/phones (so you can't create your own community, you can't cross-sell well).
- Hosting on Udemy is good if your potential audience niche is VERY BIG.
- The only engagement a teacher can have with active students is the Q&A section of a course.
- Overall, selling courses on Udemy can be considered Passive income with minimum engagement required after publishing a course.
- My next course will not be hosted on Udemy (maybe on the platform that I developed myself (Udemy clone))
These are such valuable learning points! I've had a chat with some udemy creators and they too seem to think the value rate for their courses decreases given the slash in prices- and they end up not making much out of it. A lot of creators on there have courses as side-hustles, but it's not something consistent given how your course popularity fluctuates.
Teacher-student engagement is also so important for creators! Building a community and being engaged with the people learning from you builds more trust, and with more of that trust = more credibility.
I'm happy that you found it useful, @brainfoodinator.
Interestingly, I'm sure that the weak points in the Udemy design are absolutely intentional from their side.
Nice! Didn't know udemy provided metrics like this. What led you to create your own platform?
I wanted to create a practical Ruby on Rails course => I decided that I would teach students to create a course platform. So simple :) What do you think about it http://corsego.com/ ?
Ah clever! Unfortunately, I cannot access the link - is it down?
Please try again :)
Looks quite nice - I definitely would've benefited from seeing something like that be built from scratch when I was learning web development.
If you're looking for feedback, two things you could think about are:
Best of luck with the course!
Thanks a lot for the feedback!
I've combined the search fields.
Will also do the footer.
This comment was deleted 6 years ago.