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I Built Check Analytic Because Privacy Turned Analytics into a Liability! 🔥

I didn’t start CheckAnalytic.com because I wanted to compete with Google Analytics.

I built it because analytics stopped feeling like a tool — and started feeling like a risk.

Not a theoretical risk.

A practical one.

Analytics used to be simple. Then privacy changed everything.

A few years ago, analytics meant:

• add a script,

• see traffic,

• understand behavior,

• make decisions.

Today, especially in the EU, analytics means:

• consent banners,

• partial data,

• legal uncertainty,

• constant trade-offs.

The problem isn’t that teams don’t care about privacy.

It’s that most analytics tools were not designed for this environment.

Consent banners don’t solve the real problem

I implemented consent banners like everyone else.

What I got:

• fewer usable metrics,

• worse UX,

• and the uncomfortable feeling that compliance was still fragile.

Users clicked “Reject”.

Data disappeared.

Funnels broke.

And yet, the responsibility still stayed with me as the product owner.

That’s when I realized: consent is not a technical solution — it’s a legal workaround.

GDPR changed the cost structure of analytics

Under GDPR, you don’t just collect data — you defend it.

You need to justify:

• why you collect it,

• how long you keep it,

• who processes it,

• and how it’s protected.

For a small SaaS, that’s not just overhead.

It’s cognitive load that steals focus from the product.

I didn’t want analytics to be the most legally complex part of my stack.

Privacy-first stopped being an ideal. It became a constraint.

At some point, I stopped asking “How can we track more?”

And started asking:

“What do we actually need to know to run this business?”

The answer was surprisingly small:

• how many people visit,

• what pages and features matter,

• what converts,

• what doesn’t.

None of that required tracking individuals.

That’s why CheckAnalytic is intentionally minimal

CheckAnalytic is built around a simple idea:

If you don’t collect personal data, you don’t need to manage consent or defend collection.

So it:

• doesn’t use cookies,

• doesn’t identify users,

• doesn’t build profiles,

• doesn’t require consent banners.

It focuses on aggregate behavior, not people.

That’s a conscious trade-off — and I’m okay with it.

What I gave up — and why it was worth it

Yes, I lost:

• user-level journeys,

• long-term identifiers,

• hyper-granular attribution.

But I gained:

• predictable data,

• cleaner UX,

• lower legal stress,

• faster setup,

• and more trust in the numbers I see.

For my use cases, that was a net win.

I don’t think CheckAnalytic.com is for everyone

If you need:

• individual user tracking,

• advanced attribution models,

• deep personalization, you’ll need heavier tools.

But if you’re a SaaS founder who wants:

• clarity without surveillance,

• analytics without consent fatigue,

• insight without legal anxiety, then this approach might resonate.

The question I keep coming back to

If a SaaS product can:

• grow,

• iterate,

• and make solid decisions without tracking individuals…

Why do we still assume that invasive tracking is the default?

I don’t have a universal answer.

I just built the tool I needed — and it turns out others needed it too.

on January 1, 2026
  1. 1

    Love the minimalistic approach to analytics you described. With privacy regulations tightening and consent banners becoming the norm, it's refreshing to see a solution that focuses on aggregate metrics rather than intrusive tracking.

    I'm curious how CheckAnalytic captures event-based insights like button clicks or funnel steps without using cookies or user identifiers. Do you model flows purely at the page level, or are you intentionally avoiding funnel analytics altogether? Also, how have your users responded to the trade-off of losing individual-level detail – is the aggregate data enough for most SaaS founders?

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