Earlier this year, we started reviving several of our products under the NameRobot brand. One of them is NameScore, a standalone service for evaluating brand and business names.

It had been quiet for months, so we decided to give it a focused 3-week improvement sprint.
We redesigned the website, rebuilt the signup funnel, and improved the dashboard copy using lessons from Hook (by Nir Eyal). No new features, no ads - just better structure, wording, and flow.
The result: from 2 signups per week to 10 per day.
A good reminder that small, focused updates can have a huge impact.
Want to know more?
Here’s the full story: https://www.indiehackers.com/post/how-a-3-week-improvement-sprint-turned-a-forgotten-saas-into-a-growing-product-5OSZj7uRtBjqN8s2Zvb5