The easiest way to write a great email sequence is to learn from how the best companies do it.
I'm a long-time admirer of Casper. So a couple months ago, I signed up to their email list and monitored every email they sent :
What stood out:
That's the TLDR. I've put together a full teardown going in-depth on every email. Hopefully it acts as some inspiration for your own email sequences :)
If you're want a second opinion on your own email journey, feel free to comment. Happy to help. Been working in email for a longer than I can remember.
Thank you for this. Do you have any resources for B2B email sequences and how the principles differ?
that's a neat sequence. appreciate sharing!
Don't expect your emails to stay out of the spam folder for long. Drip email is obsolete.
An amazing resource, really enjoyed reading it!
Cheers,
Jonathan
Thank you Alec, really insightful!
Wow, awesome for doing this!
Love the work you put in to make the diagram, interesting to see the full teardown as well!
🔥Thanks
Cheers Alec. Enjoyed this
This comment was deleted 3 years ago.