Problem—>Solution—>Product Framework: How to Drive SaaS Conversions from TOFU Content

by Tyler Hakes

https://twitter.com/TylerHakes/status/1382748123911614468

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on April 20, 2021

Say something nice to thakes…

2

appreciate the share. interest.

8bit

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5 years ago
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Yep, well-crafted TOFU content can convert extremely well.

dustinwstout

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5 years ago
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Great stuff, thanks for sharing. Are the analytics numbers from yesoptimist.com or albacross.com?

stevenkkim

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5 years ago
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  These are actually from a client of ours. But, I didn't share their specific content for confidentiality reasons. :)
  
  thakes
  
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  5 years ago
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    No worries, thanks for sharing the method. Very helpful!
    
    stevenkkim
    
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    5 years ago
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Those conversion rates are SOLID for TOFU content. Thanks for this info Tyler

Shawnragell

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5 years ago
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  Yeah, I think 1-2% from TOFU is way better than most broad content.
  
  thakes
  
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  5 years ago
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Good thread!

joshspilker

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5 years ago
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  Thanks, brother!
  
  thakes
  
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  5 years ago
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