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Mini Podcast Tour

I felt it was the right time to focus on promoting Pod Hunt instead of continuing to add more features at top speed.

After some thought I decided the best way to promote Pod Hunt would be on podcasts, shocking I know!

Anyone listening to podcasts is a potential user, anyone hosting podcasts is a potential user (and supporter). Even if I didn't make an appearance on a podcast, just reaching out and talking to more podcast hosts would have been advantageous.

I started by putting out a simple tweet (https://twitter.com/mubashariqbal/status/1174461817072103426) saying I was looking to be a guest on podcasts. I'm fortunate enough to have a number of podcast hosts in my Twitter followers, and a few reached out to arrange an appearance.

I took advantage of the recently created Podcasts group on Indie Hackers and followed up with a post there (https://www.indiehackers.com/post/let-me-be-your-guest-8fe09d1fe7), making the same offer. Finally I jumped at the chance to appear on the Indie Hackers podcast once again, have been on originally 2 years ago. Courtland made a post asking if anyone was free for an interview one weekend, and I offered to be a guest to talk about my progress with Pod Hunt.

I've scheduled 9 podcast appearances now, I've recorded 4 already and 2 have been published.

https://www.indiehackers.com/podcast/121-quick-chat-with-mubashar-iqbal
https://smashnotes.com/p/smash-notes/e/special-interview-with-mubashar-iqbal-product-hunt-make-of-the-year-for-2016-and-founder-of-pod-hunt-will-robots-take-my-job-plus-80-other-projects

Early indications are that this will be a very affective way to promote Pod Hunt in the short term.

As well as the direct traffic of the podcast appearance I am hoping that the links from the podcast show notes will help with the SEO ranking for Pod Hunt. Long term I feel that will be best source of traffic for Pod Hunt, but as with all good things, that takes time!

Update on all the stats I've been tracking:

📄 Pageviews 40,970

🏠 Visitors 9,511

🙍‍♀️ Users 617

🐦 Followers 452

📼 Episodes 614

✉️ Subscribers 297

💵 Revenue (supporters) $370 ($30.83 MRR)

Pod Hunt: https://podhunt.app

  1. 2

    Love the strategy mate, a great way to add value to the community and acquire new users.

    1. 1

      Thanks, and having fun doing it too! 😀

  2. 2

    I'd love to go on podcasts too! How do you approach them, or did all come through from those tweets?

    Are they podcasts you listen to? Or entirely different ones?

    1. 1

      I do listen to a lot of podcasts, but the majority I had no direction connection with the hosts before sending my tweet and posting here on Indie hackers.

      I've purposely held off reaching out to the really big podcasts that I listen too regularly and may have a connection with (other than Indie hackers which just aligned itself magically) until things are a little bit more stable at Pod Hunt.

      I think being clear what you'd like to talk about is helpful, and providing a way for people to find out more about you is important.

      I think it was a little easier for me, I didn't really have to think about the audience of the podcast before reaching out, as I mentioned any podcast is a good one for me :)

      Early next year I think I will be more proactive in actually reaching out to podcasts and offer myself as a guest, but this outreach has been productive enough for now!

      Haven't been a user for long but: https://podcastguests.com looks like a good way to get more targeted appearances.

  3. 2

    Glad you came, Mubs. It was a pleasure chatting, and I hope more people get inspired by your unlimited energy!

    1. 2

      Thanks for having me, fun conversation.

  4. 2

    Been loving the progress of Pod Hunt and looking forward to talking with you on my podcast today 😀

    1. 1

      Thanks, and looking forward to chatting!

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